The Five Avenues of Service

These five statements, listed below, are the channels through which we achieve the Object of Rotary through the activities in four primary areas.  This is how we “encourage and foster the ideal of service as a basis of worthy enterprise.”

The Five Avenues of Service are: 

  • Club Service
  • Vocational Service
  • Community Service
  • International Service
  • New Generations Service

Club Service:  This is probably the least understood Avenue, but in many ways, it is the fundamental building block of a successful Club and a successful Club is the single most important, basic unit in Rotary.  Without the organization and fellowship of the Club, none of the other Avenues of Service could be consistently or successfully accomplished.

Vocational Service: Vocational Service is unlike the other three Avenues of Service in one very important aspect.  The other three Avenues are all related to the Rotary Club, but the Vocational Service Avenue is the one arena in which the Rotarian is personally involved.  This is why Rotary was started in 1905.  It represents our longest and strongest tradition in Rotary…how we ethically perform in our Vocations daily.

Community Service:  Rotary clubs are organized at the local level with members from the business and professional community who live and work in a community.  Particular emphasis is given to helping children, needy families, the aged, the handicapped, and those most in need of assistance.

International Service:   The International Service Avenue comprises all the things that a Rotarian can do to advance international understanding, goodwill, and peace by getting acquainted with people of other countries, their cultures, customs, accomplishments, aspirations, problems – through personal contacts and to join in or institute beneficial projects around the world, especially through our Foundation.

New Generations Service:  The New Generations Service avenue recognizes the positive change implemented by youth and young adults through leadership development activities.